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Sunday, February 26, 2012

Be a marketing consultant for SMEs is like singing for a a deaf lion.

Consulting can have very different forms and situations. The value of consulting is not dependent from what the consultant give to the client, not dependent from what the client really need, but depend only by what the client believe to need. So you are in the hand of the doctors, or lawyers or tax specialist. If you have a problem in your company blocking  your business you are in the hand of  engineers or technicians. If you go to the car repair you really are afraid about how much can the bill. But if a consultant contact the client before the problem happen, no matter he can say that thinking  before can make the client save a lot never will be listened. If you have the sort to be a marketing consultant make proposal to the SMEs is like singing for a a deaf lion.

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